TikTok video Ads Course 2023

Learn how to build effective TikTok ads & TikTok advertising campaigns from scratch in 2022. Get pro tips from a 12-year social media advertising veteran with an MBA from Philip Kotler’s Kellogg School of Management, the #1 business school for marketing. Your instructor was a VP of Marketing for a Google accelerator startup and a Global Product Marketing & Brand Manager for Sony PlayStation. He taught college-level digital marketing and taught social media advertising for the Direct Marketing Association.
  • Choosing the right TikTok advertising objectives
  • Seeing what TikTok ads are performing very well in your industry (so you can copy them!)
  • TikTok targeting options and how to choose among them
  • Making & delivering high-performing TikTok ads
  • Data-driven best practices for video advertising (e.g., determining how long your video needs to be to maximize impact)
  • Key advertising mistakes to avoid
  • Optimal budget allocation for various TikTok advertising objectives
  • Lead generation in TikTok
  • App installsTikTok ads
  • Traffic TikTok ads
  • Video views TikTok ads
  • Conversions TikTok ads
  • Analysis & marketing automation for TikTok ads to optimize results
  • Reporting on advertising performance
  • Assets
This TikTok advertising course covers ads for both business-to-consumer and business-to-business marketing. This course is also relevant for startups as well as large, established companies. I’ll walk you through how to adjust the advertising based on your company size and whether you’re marketing to consumers or businesses.
  • TikTok Marketing (Tik Tok Marketing)
  • TikTok Ads (TikTok Advertising)

Who this course is for:

  • Digital Marketing Consultants
  • Advertisters
  • Marketing Agencies
  • Demand Generation Managers
  • Performance Marketing Managers
  • Marketing Managers


  • You need a computer (Mac or Windows), an internet connection, and a free YouTube account


Do you want to take advantage of the #1 video platform in the world? How about utilizing the 2nd largest search engine to build an audience and boost your income?

This intro-level course “YouTube 101: Keys to a Successful Channel” will teach you basic foundations for creating professional videos and building your own successful YouTube channel.



Karen Rae A.

21 courses
5 reviews


Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.


Related Course

Top companies trust softisolution

Get your team access to Udemy's top 17,000+ courses